Vino Supraja

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Vino Supraja
Vino Supraja.JPG
Born (1979-06-01) June 1, 1979 (age 44)
Vandavasi, Thiruvannamalai district, Tamil Nadu, India
NationalityIndian
CitizenshipIndia
Occupation
  • Fashion Designer
  • Architect
  • Public Speaker
  • Author
  • Media Professional
OrganizationVino Supraja
Websitevinosupraja.com

Vino Supraja (1st June 1979) is an Indian fashion designer,[1] architect, speaker, author and entrepreneur. She is the founder of the Vino Supraja brand, an online premium womenswear fashion brand based in India that focuses on sustainability and ethics. She is best known for her PATANG, Art Deco,Buoyancy, W, and Kaleidoscope collections that have gained recognition in the global market.[2][3][4][5][6]

Supraja launch her debut book – What is Sustainable Fashion? An Antidote to Fashion Pollution.[7][8][9][10] She is a highly acclaimed designer whose designs have been featured on the runway at New York, Brooklyn, and Shanghai Fashion Week, garnering positive feedback from both the public and the press. Her designs are a reflection of her influence from architecture, literature, history and culture, and even current events.[11][12][13]

Supraja is widely recognized for her clothing line and has received multiple awards along with getting featured in several media outlets including VOGUE, China, Detroit Free Press, NBC Channel 4, The Hindu,[14] Gulf News,[15] Khaleej Times,[16] Dia Dubai, IFA Paris,[17] and others.

Early life and education

Supraja was born and raised in Vandavasi, South India.

In 1996, Supraja enrolled in the SRM School of Architecture, where she pursued a bachelor’s degree in Architecture. Soon after her graduation, Supraja went to Pentamedia LTD. to do a course in digital animation and interactive technology.

In 2011, Supraja moved to Shanghai along with her husband due to his job.[18] During this transition, Surpaja was unable to continue her career as a media personality and then decided to acquire knowledge in the creative industry. She enrolled in a premium French fashion school - IFA Paris. She acquired a bachelor of fashion design and technology degree in 2014 from this institute. PATANG, her graduation collection, was featured at Shanghai Fashion Week in October 2014 and garnered a great reception.

Later in 2018, Supraja went to ESMOD,French Fashion Institute Dubai, where she did a postgraduate diploma in fashion marketing.

Career

Supraja started her career in 2003 as an architect. In 2007, she auditioned for a job as a radio jockey and was hired as the breakfast RJ of Radio One FM in Chennai. She worked for over a year at this network, during which she also served as an onscreen presenter at Jaya Tv Network and hosted live shows like Dial Jayatv and Stars Ungaludan.[19][20]

In 2009 Supraja joined Hello FM, where she stayed for almost two years, simultaneously serving as the Assistant Director at Drizzle Productions. She starred in the radio sitcom "Anjali Apartments" on Hello FM in Chennai as one of the main characters.[21][22]

In 2015, Supraja launched her unique fashion brand - Vino Supraja, known for incorporating Sustainable and Ethical designs.[23] Supaja feels that fashion is a form of expression and art that can be worn.

Vino Supraja was established to uplift and empower a community of heritage weavers from a village in South India by facilitating a healthy workspace and offering fair wages. Her label, since its inception, has gained recognition for colors and textile prints. The highlighting feature of Supraja’s brand is that the fabrics are likewise hand-loomed, dyed with AZO-free dyes, and are certified by the Global Organic Textile Standard. As of 2021, she serves as the creative director of the firm, prior to which held the position of a fashion designer.[24][25]

In 2018, Supraja’s collection Rise got featured in the New York Fashion Week. In 2019, soon after she graduated from ESMOD, Supraja got the opportunity to do a four-month internship at Dolce & Gabbana. She has launched “Be the Change with Vino”, her own podcast which is accessible on all major podcast streaming platforms.[26]

Throughout her career, Supraja has gained recognition for her eco-friendly design process and sustainable collections that are available worldwide through the official website and authorized stockists. She has been speaking to a large number of students,[27][28] professionals, and individuals from many walks of life on a regular basis, increasing awareness about sustainable fashion.[29]

In 2022, Supraja has published her first book, entitled What Is Sustainable Fashion? An Antidote to Fashion Pollution,[30][31][32][33][34][35] in her hometown of Chennai on Saturday, August 27 at The Luz House, Mylapore. The book event also marks the debut of Vino's newest collection, Purisai,[36] which was inspired by the historic Tamil street theatre form Therukoothu.[37][38]

The book event also witnessed the debut of Vino’s newest collection - Purisai, inspired by the traditional Tamil street theatrical art form of Therukoothu. Elaborating on her inspiration for this collection, Vino explains, “Growing up, I lived about 10km away from Purisai village where the traditional art of Therukoothu continues to this day. My current collection is derived by my vivid memories of the painted faces of the artists, the broad stripes on their voluminous skirts, the crown, the décor and the various legendary creatures they brought to life with each performance. This is the art form of my home, and this collection is my gratitude to the art of Therukoothu, for making my childhood colourful”.

The famous Bangladeshi model and UNESCO artist for peace Bibi Russell wrote the book's forward, and she is also an EARTHDAY.ORG ambassador.

Vino Supraja showcased her collection Purisai, inspired by the ancient Tamil Folk Art Therukoothu in London Fashion Week in September 2023, showcasing a performance of Therukoothu in the global ramp.[39] This collection and performance got featured in Harpers Bazaar and ELLE, UK.[40]

Vino Supraja has been featured in the DW History and Culture Documentary ‘How Indian Fashion Inspires the World’ alongside India’s most esteemed brands.[41]

Awards and Recognitions

  • 2014- Graduation collection PATANG, walked the ramp in Shanghai Fashion Week –
  • Golden Laureate Award, IFA Paris
  • 2014- Finalist in the ‘China International Fashion Designers Creation Contest’
  • Collection was appreciated by Chinese media, including VOGUE China
  • Her collections W and Kaleidoscope were critically acclaimed in the United States and were featured on NBC Channel 4 and published in the Detroit Free Press.[42]
  • 2016- She presented her collection Buoyancy, inspired by the Chennai Floods, at the 10th anniversary of Brooklyn Fashion Week. The collection was received with a standing ovation
  • 2018- She presented her collection Rise, at New York Fashion Week
  • She has won first place in Sustainable Fashion Runway Competition conducted by Fashion Revolution, UAE chapter and got an opportunity to intern with Dolce and Gabbana, Dubai

In the media

                       

References

  1. ↑ "the launch of her book, Vino Supraja, Author, Ethical and Sustainable Fashion Designer". Expressnews. Retrieved 6 September 2022.
  2. ↑ "In Conversation with Vino Supraja-Internationally acclaimed fashion designer". Retrieved 17 June 2021.
  3. ↑ "Featured Designer - Vino Supraja". Dea. 2020-03-24. Retrieved 17 June 2021.
  4. ↑ "BE THE CHANGE WITH VINO". Spotify. Retrieved 17 June 2021.
  5. ↑ "At the Reveal of her Latest Collection Purisai, Ethical and Sustainable Fashion Designer, Vino Supraja Launched Debut Book". B4U Media. 28 August 2022. Retrieved 6 September 2022.
  6. ↑ Magazine, Health and Fashion-The People's Magazine, India's Premium Health, Fashion & Lifestyle oriented. "Vino Supraja launches Debut Book". Health and Fashion - The People's Magazine, India's Premium Health, Fashion & Lifestyle oriented Magazine. Retrieved 6 September 2022.{{cite web}}: CS1 maint: multiple names: authors list (link)
  7. ↑ "Fashion designer Vino Supraja to launch her debut book in Chennai". The News Minute. 27 August 2022. Retrieved 6 September 2022.
  8. ↑ "Vino Supraja, acclaimed ethical and sustainable fashion designer of eponymous fashion brand launched her debut book - Chennai Patrika - Tamil Cinema News | Kollywood News | Latest Tamil Movie News | Tamil Film News | Breaking News | India News | Sports News". chennaipatrika. 27 August 2022. Retrieved 6 September 2022.
  9. ↑ "Vino Supraja, acclaimed ethical and sustainable fashion designer of eponymous fashion brand launched her debut book". Oktakenews | Tamil News Paper | Tamil News Online | Politics News | Cinema News | Trending News | Sports News | Health News | Entertainment News | Tamil News Today | Tamil News Live | ok take news. 27 August 2022. Retrieved 6 September 2022.
  10. ↑ "At the Reveal of her Latest Collection Purisai, Ethical and Sustainable Fashion Designer, Vino Supraja Launched Debut Book What is Sustainable Fashion?". spiralnews.in. Retrieved 6 September 2022.
  11. ↑ "PressReader.com - Your favorite newspapers and magazines". www.pressreader.com. Retrieved 17 June 2021.
  12. ↑ "Conversation with Vino Supraja! | Blank Slate". Podcast Guru. Retrieved 17 June 2021.
  13. ↑ "The launch of her book, Vino Supraja, Author, Ethical and Sustainable Fashion Designer – ChennaiVoice.in". chennaivoice. Retrieved 6 September 2022.
  14. ↑ Lazarus, Susanna Myrtle (2015-06-17). "From Chennai to China". The Hindu. Retrieved 17 June 2021.
  15. ↑ "150th birth anniversary of Mahatma Gandhi celebrated in Dubai with a tribute to khadi". gulfnews.com. Retrieved 17 June 2021.
  16. ↑ Ballal, Deepa. "Source sustainable". Khaleej Times. Retrieved 17 June 2021.
  17. ↑ "Alumni Interview: Vino Supraja - Bachelor Fashion Design Graduate". IFA Paris. 2016-10-31. Retrieved 17 June 2021.
  18. ↑ "Sustainable couturier, Vino Supraja, makes her debut in Chennai; a decade after she began designing in Shanghai, China". www.indulgexpress.com. Retrieved 6 September 2022.
  19. ↑ "Design competition for fashion students". dtNext.in. 2020-07-20. Retrieved 17 June 2021.
  20. ↑ "The launch of her book, Vino Supraja, Author, Ethical and Sustainable Fashion Designer". vrnewschennai. Retrieved 6 September 2022.
  21. ↑ "harpersbazaararabia". www.harpersbazaararabia.com. Retrieved 17 June 2021.
  22. ↑ "At the Reveal of her Latest Collection Purisai, Ethical and Sustainable Fashion Designer, Vino Supraja Launched Debut Book. - CNNO TV". cnnotv. 28 August 2022. Retrieved 6 September 2022.
  23. ↑ "Sitemap - Vino Supraja". www.indiamart.com. Retrieved 17 June 2021.
  24. ↑ "Vino Supraja is in Goshopia: The Home of Slow and Sustainable Fashion". Goshopia. Retrieved 17 June 2021.
  25. ↑ "VINO SUPRAJA sustainable and ethical womenswear fashion brand •". wokeinprogress.ae. Retrieved 17 June 2021.
  26. ↑ "Fashion designer Vino Supraja interview and fashion linkup |". Retrieved 17 June 2021.
  27. ↑ "Fashion designer Vino Supraja's school English teacher releases student's debut book". Navjeevan Express. 28 August 2022. Retrieved 6 September 2022.
  28. ↑ "Fashion designer Vino Supraja's school English teacher releases student's debut book". Navjeevan Express. 28 August 2022. Retrieved 6 September 2022.
  29. ↑ "Sustainable Fashion- Vino Supraja". greenfootprint.ae. Retrieved 17 June 2021.
  30. ↑ "Fashion designer Vino Supraja, launched book 'What is Sustainable Fashion?' Vino's latest collection – Purisai, inspired by the ancient Tamil street theatre art form of Therukoothu! - Start Cut Action". startcutaction. Retrieved 6 September 2022.
  31. ↑ "Vino Supraja's WHAT IS SUSTAINABLE FASHION - Book Released at Chennai". youtube. Retrieved 6 September 2022.
  32. ↑ "Book Launch: "What is Sustainable Fashion?" by Fashion Designer Vino Supraja". chennaipressnews. Retrieved 6 September 2022.
  33. ↑ "What is Sustainable Fashion? – An Antidote to Fashion Pollution". VTV 24x7. 28 August 2022. Retrieved 6 September 2022.
  34. ↑ "At the Reveal of her Latest Collection Purisai, Ethical and Sustainable Fashion Designer, Vino Supraja Launched Debut Book What is Sustainable Fashion? – An Antidote to Fashion Pollution – NxtPix Media". nxtpix. Retrieved 6 September 2022.
  35. ↑ "Deccan Chronicle ePaper". epaper.deccanchronicle.com. Retrieved 6 September 2022.
  36. ↑ Release, Press (30 August 2022). "At the Reveal of her Latest Collection Purisai, Ethical and Sustainable Fashion Designer, Vino Supraja launched Debut Book". Lifeandtrendz. Retrieved 6 September 2022.
  37. ↑ Ahmed, Muskaan. "Inspired by therukoothu, designer launches new collection". DT next. Retrieved 6 September 2022.
  38. ↑ "sustainable fashion designer book launched – IndiaStarsNow.Com". indiastarsnow. Retrieved 6 September 2022.
  39. ↑ "OXFORD FASHION STUDIO Primavera Verano 2024". Harper's BAZAAR (in español). 16 September 2023. Retrieved 6 February 2024.
  40. ↑ "OXFORD FASHION STUDIO Primavera Verano 2024". ELLE (in español). 16 September 2023. Retrieved 6 February 2024.
  41. ↑ C, Nivetha (7 November 2023). "Sustainable fashion a necessity, not trend: Vino Supraja". www.dtnext.in. Retrieved 6 February 2024.
  42. ↑ "RAINN Fashion on Common Ground event at Rattlesnake Club in Detroit". www.freep.com. Retrieved 17 June 2021.

External links

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