Spirare
 | |
| Industry | Health & Wellness |
|---|---|
| Founded | February 2022 |
| Headquarters | Punjab, India |
| Products |
|
| Website | spirare |
Spirare is an emotional wellness brand that is a national leader in selling emotional well-being products for women. It strives to promote a healthy and stress-free lifestyle among women.[1]
Overview
Spirare was established in February 2022, with its headquarters in Punjab, India. The brand is known for sourcing teas from the footsteps of the Himalayas. Spirare Teas are renowned for including ayurvedic components such as Anantamool, Lodhra, Shatavari, Ashwagandha, Mint, Stevia, Ela, and Ashoka, those balance hormones. During menstruation and menopause, Spirare teas are proven to reduce bloating, cramping, mood swings, anxiety, indigestion, and other related symptoms. The brand promotes mental health, stress-free living, and a healthy lifestyle among women. Spirare herbal teas cater to various needs, including sleep aid, weight loss, cramps & bloating, skin care, acne prevention, and more. The all-natural teas are designed to relieve stress and improve sleep quality. The teas come in convenient single serves. The teas are made from all-natural ingredients and are designed to provide a natural boost to the consumer without any harmful side effects.[2]
Each of Spirare's teas has distinct emotional benefits, such as 'Clarity & Mind,' a blend of natural extracts of Lavender, Chamomile, Gingko Biloba, and other herbs designed to assist women with anxiety and enhance their mental health.[3] The 'Slim & Hope herbal tea combines peppermint and other herbs to promote inner strength, weight loss, and self-confidence.
In December 2022, Spirare introduced their Moon Time Collection, which included three categories of teas: "Periods & Body,"[4] "PMS & Health," and "PCOS & Relief." These aid women in overcoming health concerns, including PCOS, PMS, and menstruation issues.[5]
Spirare is one of the first women specific brands in India which is working on raising awareness and providing products related to the emotional well-being as well as problems relating to menstruation among women.[6]
Teas from Spirare are available on their website, Amazon store as well as some major outlets in India. The brand also offers a discounted subscription service that delivers Spirare's teas directly to subscriber consumers whenever they have periods.[7]
Sustainability and Marketing Strategy
As a brand, Spirare is committed to minimizing its carbon footprint and overall environmental impact. To achieve this, Spirare uses thick biodegradable bags with high-quality zippers that produce an airtight seal to preserve the freshness of the products.
Spirare has chosen a holistic strategy in which sustainable practises, as instructed by the United Nations' 2030 Agenda for Sustainable Development and its seventeen Sustainable Development Goals (SDGs), are one of the main goals.[8]
Products
Spirare offers three unique collections of herbal teas
- The Moon Time Collection
- The Fine Feather Collection
- The Self-Care Collection
Awards and recognitions
Recognised as the Iconic Emotional Well-Being Brand for Women 2022 by Ed Innova.[9][10][11]
In the media
References
- ↑ "SPIRARE – Emotional Well-Being For Women". thedainikbharat.com. 9 November 2022. Retrieved 17 January 2023.
- ↑ Hunt, Entrepreneur (9 November 2022). "SPIRARE – Happy Heart, Beautiful Body". Entrepreneur Hunt. Retrieved 17 January 2023.
- ↑ "The Magic over Mind and Body - Spirare". Mid-day. 28 November 2022. Retrieved 17 January 2023.
- ↑ Madaan, Shivam (16 November 2022). "Soothe your periods with a tea - Spirare". www.hindustanmetro.com. Retrieved 17 January 2023.
- ↑ Inc, AB Digital. "Spirare Brand brings a specific collection of teas dedicated to helping women with their menstrual problems". Benzinga. Retrieved 17 January 2023.
{{cite web}}:|last1=has generic name (help) - ↑ "Spirare Brand brings a specific collection of teas dedicated to helping women with their menstrual problems". MarketWatch. Retrieved 17 January 2023.
- ↑ "Sustainable practices are a top priority for a Health & Wellness Brand". Digital Journal. Retrieved 17 January 2023.
- ↑ S, Priya (23 December 2022). "Sustainable practices are a top priority for a Health & Wellness Brand". TechAnnouncer. Retrieved 17 January 2023.
- ↑ "Ed Innova felicitated distinguished personalities, Brands, and Businesses of India". ANI News. Retrieved 17 January 2023.
- ↑ "Ed Innova felicitated distinguished personalities, Brands, and Businesses of India". www.lokmattimes.com. Retrieved 17 January 2023.
- ↑ "Ed Innova felicitated distinguished personalities, Brands, and Businesses of India". ANI News. Retrieved 17 January 2023.