Robert Rose (author)
Robert Rose | |||
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| Born | June 28, 1966 Galveston, Texas, US | ||
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| Nationality | American | ||
| Citizenship | United States | ||
| Notable works | Killing Marketing, Experiences: The 7th Era of Marketing, Managing Content Marketing | ||
| Website | |||
| www | |||
Robert Rose is an American business strategy consultant, author, and podcaster.
Author
Robert Rose has authored three books, starting with Managing Content Marketing in 2011, co-authored with [Joe Pulizzi][1], followed by Experiences: The 7th Era of Marketing in 2015, with [Carla Johnson][2], and Killing Marketing, in 2017, again with Joe Pulizzi[3], which won a bronze award in 2018 from Axiom Business Book Awards.[4]
Professional Career and Accolades
In 2002, Robert Rose became Vice President, Marketing and Strategy for CrownPeak Technology,[5] one of the first Software-as-a-Service Web Content Management solutions on the market.[6][7]
In 2011 Robert Rose became Chief Strategy Officer for the Content Marketing Institute,[8] and one of the most notable strategists of the theory of Content Marketing, which has been called a "powerful model for marketing that must convey the companies’ messages or goal to their desired audience without pushing them to just buy the product or service."[9]
Rose has worked as a noted consultant for Fortune 500 companies[10] and in 2015 He was named one of the Top 20 Marketers in Los Angeles.[11]
Also in 2015, Adobe Inc. CMO.com site called Rose one of "Marketing’s 10 biggest Thought Leaders"[12], and in 2016 he was named one of the "Top 50 Marketing Thought Leaders Over 50".[13]
Rose also serves on the DivvyHQ Board of Directors[14] and on the advisory board for Contentgine.[15]
Keynote Speaker and Podcast
Robert Rose Created CMI’s Content Marketing Master Classes with toured the country from 2012 to 2017.[16] and he founded and provides the curriculum for Content Marketing University.[17]
Robert Co-Hosts the podcast "This Old Marketing Podcast" with Joe Pulizzi[18] which has more than 300 episodes and has been downloaded more than two million times in more than 150 different countries.[19]
References
- ↑ Goodreads Managing Content Marketing
- ↑ Goodreads Experiences: The 7th Era of Marketing
- ↑ Goodreads Killing Marketing
- ↑ AXIOM BUSINESS BOOK AWARDS 2018 RESULTS
- ↑ CMS Wire A Deep Dive Into Crownpeak's Acquisition of e-Spirit
- ↑ LA Business Journal Newsmakers: CrownPeak Technology
- ↑ CBS News: Cloud Computing Facing Stormy Weather
- ↑ Robert Rose - Content Marketing Tech Conference Digital Event
- ↑ Content Marketing World Speakers: Robert Rose
- ↑ PR Week: Give Content Lip Service Q&A with Robert Rose
- ↑ Agency Spotter Top 20 Marketers in Los Angeles
- ↑ Push World Wide Marketing's 10 Biggest Thought Leaders
- ↑ ISSUU Brand Quarterly
- ↑ Industry Pioneer Robert Rose Joines DivvyHQ Board of Directors
- ↑ Contentgine Announces Appointment of Robert Rose to its Board of Advisors
- ↑ PR News Wire Content Marketing Master Classes Expanding to Six Cities in 2015
- ↑ Content Marketing University
- ↑ Apple Podcasts: This Old Marketing Podcast
- ↑ PNR with This Old Marketing Podcast
External links
This article "Robert Rose (author)" is from Wikipedia. The list of its authors can be seen in its historical. Articles taken from Draft Namespace on Wikipedia could be accessed on Wikipedia's Draft Namespace.