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Michael Charles Esola
December 29, 1979
|Alma mater||Indiana University|
Michael Charles Esola (born December 29, 1979) is an American technology and media entrepreneur. He is the founder, chief executive officer and early investor of Ficto. He is also the co-founder, chief executive officer and early investor in MAT.
Life & Career
Esola was born and raised in rural Indiana where he obtained public schooling in Valparaiso. He briefly attended the New York Film Academy in 1999, and in 2002, Indiana University, where he graduated with a Bachelors of Arts in Cinema and Media Arts with High Distinction and also with a Bachelors of Science with High Distinction from the Kelley School of Business in Bloomington, IN.
He was hired to work as an assistant in August 2002 in the William Morris Agency mailroom in Beverly Hills, California where he was promoted to Motion Picture Literary Agent in 2005. After establishing a client roster that included screenwriters and film directors, Esola joined William Morris Endeavor when the two companies merged in April 2009. Esola made a name for himself when Reuters. ranked him as the top pitch sales agent three years in a row from 2011 to 2013. Esola jumped to the United Talent Agency in 2015 as part of a larger seismic shift among agents in the talent rep industry where earlier that same year, over twenty defected to the agency in a Midnight Raid.
As streaming services became the dominant choice among consumers in content exhibition, Esola left agenting in 2018 and founded the technology-media company, Ficto, a next-gen dedicated mobile streaming platform. Based in West Hollywood, the Ficto app became free to download publicly in the App Store and Google Play, with sixty shows premiering on March 28th, 2020. At present, Ficto has distinguished itself in the streaming marketplace by offering a hybrid experience for viewers: it publishes shows that are combined with features which are popular in social media in order to create location-based shows, choice-based shows, live-stream shows and viewer content supported shows.
Esola co-founded MAT in May 2020 as part of an enterprise white label app offering of which Ficto’s technology powers customized streaming solutions for companies and organizations in need of exhibiting entertainment, corporate and philanthropy content around the world.
- "Spec Market Roundup - January 2012's Sales". Reuters. 2012-02-07. Retrieved 2020-07-13.
- Scoggins, Jason (2016-03-29). "2013 Year-End Pitch Market Scorecard". Medium. Retrieved 2020-07-13.
- Jr, Mike Fleming; Jr, Mike Fleming (2015-11-05). "Mike Esola Lands At UTA, Days After WME Exit". Deadline. Retrieved 2020-07-13.
- Sneider, Jeff (2015-11-05). "Top Agent Mike Esola Joins UTA After Leaving WME (Exclusive)". TheWrap. Retrieved 2020-07-13.
- "A Phone Call, "Betrayal" and How the "Midnight Raid" at CAA Happened". The Hollywood Reporter. Retrieved 2020-07-13.
- Jr, Mike Fleming; Jr, Mike Fleming (2018-12-19). "Premium Short-Form Content Maker Ficto Launches; Ex-Agent Mike Esola At Helm". Deadline. Retrieved 2020-07-13.
- Jurgensen, John (2019-08-31). "Coming Soon to a Small Screen Near You: Short Cuts". Wall Street Journal. ISSN 0099-9660. Retrieved 2020-07-13.
- "Los Angeles-based Ficto launches its Quibi competitor — with Niantic as a content partner". TechCrunch. Retrieved 2020-07-13.
- "Ficto's Plan to Test its Way Toward a Mobile Streaming Content Strategy". dot.LA. 2020-06-26. Retrieved 2020-07-13.
- Lee, Alex (2019-09-29). "Are ultra-short episodes the future of streaming? Hollywood thinks so". Wired UK. ISSN 1357-0978. Retrieved 2020-07-13.
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