George A. C. Gould

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George Arthur Churchill Gould
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Born (1961-10-18) October 18, 1961 (age 62)
Christchurch, New Zealand
NationalityNew Zealander
CitizenshipNew Zealand
  • LLB
  • Commerce diploma
Alma mater
  • University of Canterbury
  • University of Cambridge
  • Businessman
  • Merchant banker
  • Board director
  • Investor
Years active1987-present
Known forKnown as the "gentleman sharemarket investor"
  • David Gould (father)
  • Jill Gould (mother)

George Arthur Churchill Gould (born 18 October 1961), is a New Zealand businessman, merchant banker, board director and investor. He is the son of David Gould, former rower, farmer and director of The Press. His great-grandfather was George Gould (businessman), chairman of the New Zealand Shipping Company.

Personal life

Gould was born in Christchurch, New Zealand. He attended secondary school as a boarder at Christ's College, Canterbury. Gould studied at the University of Canterbury, gaining an LLB and further a commerce diploma at the University of Cambridge. He lives with his wife Susannah at their Christchurch and Waipara properties.


Known as the "gentleman sharemarket investor",[1] Gould started his financial career as a merchant banker at Southpac Finance (subsequently merging with the National Bank of New Zealand). After several years with the National Bank, he left and went on to become a venture capitalist, generating headlines amongst New Zealand's business community as he moved from one intriguing investment to another.

Gould is an investor and buyer of specific companies and start-ups showing underperforming qualities but with steady cash flows which can be turned around through better cash management, cost-cutting, and proper asset-restructuring. Through his private investment and asset management company, Gould Holdings Ltd,[2] he has a record of managing moderate to large scale companies. The companies Gould Holdings acquires and manages are notably industry diverse, from ocean petrol freight to dairy farming. In the early years for Gould Holdings, Gould bought 90 percent of the mortgage-broking business Mike Pero in 2004.[3] In 2010, he was asked to step in as PGG Wrightson's CEO in order to help refocus the company after it had been facing difficulties since the Great Recession. Gould left the rural technologies and services firm after it returned to profit in 2012.[4] Since then, Gould has mostly focused on his firm's ocean petroleum freight, rural transport, billboard advertising, and vehicle testing businesses. The main being Southern Hemisphere Proving Grounds,[5] an international car testing service based in Wanaka, New Zealand.


  1. "Good as Gould". NZ Herald. 2004-03-19. ISSN 1170-0777. Retrieved 2020-05-03.
  2. "Bloomberg - Are you a robot?". Retrieved 2020-05-03. {{cite web}}: Cite uses generic title (help)
  3. "Good as Gould". NZ Herald. 2004-03-19. ISSN 1170-0777. Retrieved 2020-05-03.
  4. "PGG Wrightson managing director to step down in August". NBR. 2018-07-11. Retrieved 2020-05-03.
  5. "Southern Hemisphere Proving Grounds:: Our People". Retrieved 2020-05-03.

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