Gastón Tourn

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Gastón Tourn
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BornApril 1st, 1990
Buenos Aires, Argentina
  • Bachelor of Arts
  • Master of Arts
  • MBA
  • MS
Alma mater
  • University of Buenos Aires
  • University of Oxford
  • The Wharton School (MBA)
  • Harvard University
OccupationMarketing executive
EmployerAppear Here, previously Google

Gastón Tourn (born in 1990) is a senior marketing leader with global marketing experience in big tech and fast-growing startups. He is the Chief Marketing Officer at Appear Here, an online marketplace for retail space.[1]

He is a regular speaker at conferences regarding marketing, technology and storytelling.[2][3][4]

Early life and education

Tourn was born in Bahía Blanca, southern Argentina. He studied Communication at the University of Buenos Aires, completed an MBA programme in Marketing at The Wharton School and has a Master’s in Creative Writing at Oxford University. He is currently studying for a Master's in Software Engineering at Harvard University.



Tourn is currently the Chief Marketing Officer of Appear Here, an online marketplace for retail space. He was previously with Google for five years working across several international markets.[5] He was also the CMO of Badoo (now Bumble Inc.)[6] and Emma – The Sleep Company, a leading sleep tech player.[7]

Academic research

Tourn has been an academic researcher in social media and semiotics, and has presented the results of his research at several world congresses and international magazines.[8][9][10][11]


Tourn has published short fiction and poetry.[12][13][14]

Personal life

Tourn is fluent in eight languages.[15]


  1. "Changing Industries: Appear Here". Bloomberg. Retrieved 2021-03-21.
  2. "Gastón Tourn". ad:tech London - REDIRECTED. Retrieved 2021-03-21.
  3. "From storytelling to storymaking". Seenit. 2021-04-01. Retrieved 2021-03-21.
  4. "NOAH Berlin 2019 Live Blog - Consumer". NOAH Digital - NOAH Conference. Retrieved 2021-03-21.
  5. "Google delivers event for advertising industry". Retrieved 2021-03-21.
  6. "Badoo CMO Talks Marketing at ad:tech London Advisory Council". Global Dating Insights. 2018-08-01. Retrieved 2021-03-21.
  7. "Emma owner expands management team". Retrieved 2021-03-21.
  8. Tourn, Gastón (2014-06-11). Del face to face al face to Facebook: Redes sociales, videojuegos e interacciones digitales (in español). Omniscriptum Gmbh & Company Kg. ISBN 978-3-659-08556-7.
  9. Duek, Carolina; Enriz, Noelia; Larreta, Francisco Muñoz; Tourn, Gastón (2013-07-01). "JUEGO, REDES SOCIALES E INFANCIA: HACIA LA DEFINICIÓN DE NUEVOS ESCENARIOS COMUNICATIVOS". Lúdica Pedagógica (in español). 2 (18). doi:10.17227/01214128.18ludica58.64. ISSN 2462-845X.
  10. "Social Media and Social Movements: The Transformation of Communication Patterns". Retrieved 2021-03-21.{{cite web}}: CS1 maint: url-status (link)
  11. Tourn, Gastón (2011-12-01). "Te estoy buscando. Los radioaficionados y la web 2.0 como distintas modalidades de desintermediación". L.I.S. Letra. Imagen. Sonido. Ciudad Mediatizada (in español). 0 (8): 70–79. ISSN 2545-658X.
  12. I'm tired of being a foreigner, retrieved 2021-03-21
  13. "I LIPE YOU • by Gastón Tourn – Every Day Fiction". Retrieved 2021-03-21.
  14. "I'm tired of being a foreigner". ZO Magazine. Retrieved 2021-03-21.
  15. "TFR Events". TFREvents. Retrieved 2021-03-21.{{cite web}}: CS1 maint: url-status (link)

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