|Country of origin||China|
|Original language(s)||Mandarin Chinese|
|No. of seasons||2|
|No. of episodes||26|
|Executive producer(s)||Gong Yu|
|Production location(s)||Tokyo, Japan Chengdu, China|
|Picture format||1080i (HDTV)|
FOURTRY , is a Chinese fashion startup variety show produced by iQiyi. In the show, five partners experience from selecting goods, displaying to selling, including soliciting customers outside the store, operating the store's social media account, etc., presenting the reality of running a fashion startup and convey the trend culture to the public.
Fourty has two seasons. The first season was led by Kris Wu, with Angelababy (Yang Ying), Will Pan, Zhao Jinmai, and Fox as partners. Season 1 premiered on iQiyi on December 6, 2019 and ended on March 6, 2020. In the second season, William Chan is the principal, and Ouyang Nana, Fan Chengcheng(Adam Fan), THE9-Liu Yuxin (singer) and Zhou Yangqing(Grace Chow) are partners. Season 2 premiered on iQiyi on December 4, 2020.
|First aired||Last aired|
|Season 2||12||streaming while edit|
Season 1 (2019)
The first episode of season one of Fourtry aired on 6 December 2020. The partners were Chinese-Canadian rapper-singer Kris Wu, Taiwanese-American singer Will Pan, Hong Kong actress Angelababy(Yang Ying), actress Zhao Jinmai, and rapper Fox. Notable entertainers such as Wei Daxun, Dean Fujioka, KeyNG(Yang Hesu), Pharaoh(Sun Quan), Zhong Chuxi, Li Wenhan, Roy Wang, Su Mang, Lin Yun, Li Qin (actress) and Zhai Tianlin participated in this season as guest partners. The principal and partners went to Tokyo, Japan, the center of Asian fashion trend, to run the "FOURTRY" fashion collection store. Through their understanding and collision of fashion trend culture, they promoted Chinese original designs, exported youth fashion trend culture, and showed the youth fashion trend to the audience. Views on life and fashion trends.
Season 2 (2020)
The first episode of season two of Fourtry aired on 4 December 2021. The partners were William Chan is the principal, and Ouyang Nana, Fan Chengcheng(Adam Fan), THE9-Liu Yuxin (singer) and Zhou Yangqing(Grace Chow). Notable entertainers such as Wei Daxun, Ma Tianyu, THE9-Zhao Xiaotang, and THE9 Kong Xue'er participated in this season as guest partners. The partners bring the fashion-life experience store FOURTRY to Chengdu to start a new fashion life. The shop upgrades and difficulty upgrades. It is not paid vacation or comfortable travel, but real business pressure and survival challenges.
In the media
- "iqiyi_fourtry". Retrieved January 22, 2021.
- "Fourtry season 1(2019)". Retrieved January 22, 2021.
- "Fourtry season 2(2020)". Retrieved January 22, 2021.
- "Fourtry season 1| Baidu Baike". Retrieved January 22, 2021.
- "China's Fourtry Brand Offers Lessons On Streetwear Consumption|JingDaily".
- "Foutry season 2|Baidu Baike". Retrieved January 22, 2021.