Xavier Kochhar
Xavier Kochhar | |
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| Nationality | American |
| Citizenship | United States |
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Xavier Kochhar is an American business executive, media strategist, and entrepreneur.[1][2] He is the founder of the Video Genome Project, a video recommendation company that became known as “the Google of video”.[3][4][5]
Career
Xavier began his career as a data analyst working for Texas-based Electronic Data Systems. Xavier then spent time as an investment banker at Royal Bank of Canada (RBC).
After banking, Xavier became an agent at the William Morris Agency (WMA). In 2001, he was featured in Variety (magazine)|Varity's Digital Dozen.[6]
After WMA, Xavier founded XK Entertainment,[7] an advisory and IP firm that developed a mixed martial arts league before the launch of Ultimate Fighting Championship|UFC.[8]
Xavier was later recruited to be a strategy consultant at L.E.K. Consulting, working for head of media, Kevin Mayer.
In 2005, Mayer left L.E.K. to rejoin The Walt Disney Company as head of corporate strategy, business development, and technology. Xavier left L.E.K to work at Disney shortly thereafter.[9]
In 2008, Xavier left Disney to work with Michael Kassan as Managing Partner of MediaLink|Medialink.[10]
After his tenure at MediaLink, Xavier founded Structured Data Intelligence,[11] a data structuring and analytics company that applied its technology to video content through The Video Genome Project (The VGP)[12] to create a better way to surface video content to users.[13]
The VGP was acquired by Hulu in 2016 amidst a bidding war.[14] [15]
In 2016 and 2017, Xavier worked at Hulu to help integrated The Video Genome Project into Hulu's content recommendation system.[16]
After Hulu,[17] Xavier began working for DirecTV Now[18] where he advised on video personalization and metadata structuring. At the end of 2018, Xavier joined AT&T’s recently acquired Time Warner,[19] renamed WarnerMedia, as the chief strategy and business development officer.
In the media
References
- ↑ Spangler, Todd; Spangler, Todd (2016-11-15). "Hulu Acquires Video Genome Project to Enhance Recommendations for Live TV, VOD". Variety. Retrieved 2020-10-01.
- ↑ Lieberman, David; Lieberman, David (2016-11-15). "Hulu Buys The Video Genome Project To Sharpen Recommendations". Deadline. Retrieved 2020-10-01.
- ↑ "Becoming the Google of video". www.spglobal.com. Retrieved 2020-10-01.
- ↑ "Hulu acquires The Video Genome Project to improve recommendations ahead of live TV service's launch". TechCrunch. Retrieved 2020-10-01.
- ↑ Lieberman, David; Lieberman, David (2016-11-15). "Hulu Buys The Video Genome Project To Sharpen Recommendations". Deadline. Retrieved 2020-10-01.
- ↑ Ross, Matthew M.; Ross, Matthew M. (2001-07-25). "Digital dozen: Xavier Kochhar". Variety. Retrieved 2020-10-01.
- ↑ Spangler, Todd; Spangler, Todd (2016-11-15). "Hulu Acquires Video Genome Project to Enhance Recommendations for Live TV, VOD". Variety. Retrieved 2020-10-01.
- ↑ Graser, Marc; Graser, Marc (2002-09-26). "Kochhar fighting for formats". Variety. Retrieved 2020-10-01.
- ↑ "The Walt Disney Company Announces Strategic Reorganization". The Walt Disney Company. 2018-03-14. Retrieved 2020-10-01.
- ↑ Kassan, Michael (2009-12-01). "Context Is King - Michael Kassan - MediaBizBloggers". MediaVillage. Retrieved 2020-10-01.
- ↑ "Video Genome Project by SDI". www.structureddata.com. Retrieved 2020-10-01.
- ↑ "The Video Genome Project (VGP) by SDI". thevideogenomeproject.com. Retrieved 2020-10-01.
- ↑ "Video Genome Project by SDI". www.structureddata.com. Retrieved 2020-10-01.
- ↑ "Hulu Acquires Recommendation Startup Video Genome Project | Hollywood Reporter". www.hollywoodreporter.com. Retrieved 2020-10-01.
- ↑ "Hulu beats competition in bid for The VGP recommendation engine". www.spglobal.com. Retrieved 2020-10-01.
- ↑ Spangler, Todd; Spangler, Todd (2016-11-15). "Hulu Acquires Video Genome Project to Enhance Recommendations for Live TV, VOD". Variety. Retrieved 2020-10-01.
- ↑ Welch, Chris (2017-05-03). "How Hulu reinvented itself for live TV". The Verge. Retrieved 2020-10-01.
- ↑ Welch, Chris (2016-11-28). "AT&T's DirecTV Now launches November 30th with over 100 channels of streaming TV". The Verge. Retrieved 2020-10-01.
- ↑ Lee, Edmund; Kang, Cecilia (2018-06-14). "AT&T Closes Acquisition of Time Warner". The New York Times. ISSN 0362-4331. Retrieved 2020-10-01.
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