Thavi Achharya
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Thavi Achharya | |
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| Nationality | Emiriti |
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| Organization | True North Marketing |
Thavi Achharya is a marketing strategist and entrepreneur based in the United Arab Emirates. She is the founder and chief executive officer of True North Marketing, a UAE-based digital marketing and software development agency serving clients in sectors such as SaaS, e-commerce, real estate, and luxury goods across the UAE, India, and the United States.
Career
Thavi Achharya began her career in digital marketing while still a student, gaining experience in performance advertising, creative strategy, and funnel optimization. She worked with agencies and brands across multiple countries, including the United States, India, and the UAE.
In 2022, she founded True North Marketing, which provides integrated marketing solutions and technical development services to businesses looking to scale their digital presence.
Academic and Public Engagement
Thavi Achharya has conducted digital marketing workshops and lectures for professionals, students, and startup founders. Her speaking engagements include:
Topics she has taught include:
- Use of artificial intelligence in marketing
- Performance advertising strategy
- E-commerce growth frameworks
- Digital marketing fundamentals
Recognition
Thavi Achharya has been recognized by various publications for her contributions to the digital marketing sector:
- Named in the Entrepreneurs Today 2024 "25 Under 25" list[3]
- Profiled by Business Outreach for her work in digital strategy[4]
- Featured in The Entrepreneurs of India for her role in performance marketing leadership[5]
- Appointed G100 India City Chair for Brand Creation & Marketing by the Women Economic Forum[6][7]
Publications and Interviews
Thavi Achharya shares insights and case studies via the True North Marketing blog, with examples such as:
- Men's Jewelry Brand Scaled from 4X to 10X ROAS
- Fashion Brand Growth: From 3X to 15X ROAS Using Performance Marketing
She has also appeared on podcasts to discuss entrepreneurship, branding, and AI's role in marketing:
Media Coverage
Thavi Achharya has been featured or mentioned in:
- Entrepreneurs Today
- Business Outreach
- The Entrepreneurs of India
- G100 India
- Women Economic Forum (WEF)
References
- ↑ "Complete Digital Marketing Course – Learners Point". Learners Point. Retrieved 2025-04-07.
- ↑ "Digital Marketing Session at SAE Dubai". LinkedIn. Retrieved 2025-04-07.
- ↑ "From Digital Enthusiast to Entrepreneur Extraordinaire". Entrepreneurs Today. 2024-06-17.
- ↑ "Meet Thavi Achharya: The Digital Marketing Mogul Championing Performance Marketing". Business Outreach. 2024-06-22.
- ↑ "Thavi Achharya – Don't Define Yourself in Terms of Other People". The Entrepreneurs of India. 21 October 2022. Retrieved 2025-04-07.
- ↑ "Thavi Achharya Appointed as G100 City Chair for Brand Creation". LinkedIn. 2024-07-10.
- ↑ "Women Economic Forum India Recognizes Thavi Achharya". Women Economic Forum. 2024-07-14.
External links
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