Raffael Capuano

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Raffael Capuano
Raffaele Capuano.JPG
Born (1996-09-24) September 24, 1996 (age 28)
Naples, Italy
Occupation
  • Model
  • Rapper
Height6 ft 1 in (185 cm)

Raffaele Capuano (born September 24, 1996) is an Italian model and rapper who goes by the stage name South RC. He was scouted at age 17 by Italian fashion designer Francesco Scognamglio and is currently managed by Sight Management Studio,[1] Elite Milan,[2] and Elite Paris. Capuano is also recognized for his career in the music industry, some of his well-known songs are Business, Camera 301,[3] and Fresh Zone.[4]

Capuano is best known for his appearances in the global campaigns launched by Armani, Dolce & Gabbana, GQ, Victoria’s Secret, and Vogue. He is considered as one of the highly recognized models[5] in Italy and the European fashion industry and has also been featured in several online media outlets such as Harper's Bazaar,[6] Glamour Magazine,[7] Flaunt Magazine,[8][9] Mud Magazine,[10] Rival Magazine,[11] Naluda Magazine,[12] and others.

Early life and education

Capuano was born in the Italian city of Naples. He grew up with two siblings, an elder brother from his mother's first marriage and a younger sister from the same parents. At the age of 13, he enrolled in a military school and utilised music to make him feel less alone. Capuano enjoyed a number of sports as a kid, including football, tennis, and swimming, but eventually inclined towards music gaining inspiration from his mother. She also encouraged him to leave his native Italy at the age of 17 to seek new experiences.

Career

Capuano began his career at the age of seventeen. Francesco Scognamglio spotted him on the streets of Italy, and he quickly secured his first modeling contract with D'management Group. He walked his debut runway show for Dsquared the following year. While under D’management, he appeared in campaigns for Armani and Dolce & Gabbana, DSquared, Armani Exchange and was featured in GQ and Vogue.

He chose to move to Milan and pursue a full-time modeling career after the success of his first show. He subsequently joined Elite Model Management, where he starred in ad campaigns for Victoria's Secret and modeled for Elisabetta Franchi,[13] a well-known Italian fashion designer.

Raffaele Capuano grew up listening to Lil Wayne and Drake's songs. Their music helps him get through difficult times. He was also inspired to develop his own sound as a result of his love.

After attaining substantial success as a model, Capuano decided to pursue his passion - music. He has recorded several hip-hop songs under the name South RC. His song Camera 301,[14] released in 2021, gained mass popularity. It presents a trajectory of his unique experiences of both as a musician and model, and how he balanced the business aspects of both professions. “Fresh Zone” is yet another one of his hit songs that reflect the distinctive UK beat with rap lyrics about police abuse.

Discography

S.No. Title Year Type
1 Fresh Zone 2020 Single
2 Business 2021 Single
3 Camera 301 2021 Single
4 NON DISTURBARE 2021 Single

Personal life

Apart from modeling and rapping, Capuano is outspoken about legal injustices and often volunteers to help the less fortunate. He is also an avid travel enthusiast and plans on moving to Los Angeles, California by the end of 2021.

References

  1. "Sight Management". Sight Management. Retrieved 15 September 2021.
  2. "Elite Milano". Elite Milano. Retrieved 15 September 2021.
  3. Magazine, MALVIE (3 June 2021). "PREMIERE: Italian Model Turned Rapper Raffaele Capuano's New Single, "Camera 301"". MALVIE Magazine. Retrieved 15 September 2021.
  4. ""The Power Of Fashion Saved Me": Raffaele Capuano On Life, Music, And Confidence". Fucking Young!. 4 October 2020. Retrieved 15 September 2021.
  5. "Site verification". models.com. Retrieved 15 September 2021.
  6. "NGƯỜI MẪU - CA SĨ Ý ĐIỂN TRAI RAFFAELE CAPUANO". Harper's Bazaar Việt Nam (in Tiếng Việt). Retrieved 15 September 2021.
  7. "Рафаеле Капуано говори за музиката си и психичното здраве". glamour.bg (in български). Retrieved 15 September 2021.
  8. "Meet South RC | High Fashion Model By Day, Trap Artist By Night". Flaunt Magazine. Retrieved 15 September 2021.
  9. "Meet South RC | High Fashion Model By Day, Trap Artist By Night". Flaunt Magazine. Retrieved 15 September 2021.
  10. "Meet Italian Model Turned Rapper Raffaele Capuano". MUD Magazine. 4 August 2021. Retrieved 15 September 2021.
  11. "Raffaele Capuano On The Fashion Industry and Transitioning Into Music". Rival Magazine. Retrieved 15 September 2021.
  12. "Interview with Elite Model Raffaele Capuano aka "South RC"". www.naludamagazine.com. Retrieved 15 September 2021.
  13. "Elisabetta Franchi F/W 2016-17 Campaign". models.com. Retrieved 15 September 2021.
  14. Magazine, MALVIE (3 June 2021). "PREMIERE: Italian Model Turned Rapper Raffaele Capuano's New Single, "Camera 301"". MALVIE Magazine. Retrieved 15 September 2021.

External links