Morris Bart
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Morris Bart | |
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| Born | Morris Bart, III December 6, 1948 Knoxville, Tennessee, U.S. |
| Education | University of New Orleans (BA) Loyola University New Orleans (JD) |
| Occupation | Personal injury lawyer |
| Years active | 1978–present |
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| Website | Official website |
Morris Bart (born December 6, 1948)[1] is an American attorney based in Louisiana, best known as founder of personal injury law firm Morris Bart LLC, d/b/a Morris Bart Attorneys at Law. His estimated net worth, as of 2024, is approximately $60 million.[1]
Bart has been described as "a pioneer in legal marketing in America".[2] He has worked on Mass Tort cases involving pharmaceuticals and medical devices.
Biography
Bart was born on December 6, 1948, in Knoxville, Tennessee. He and his sister were raised by Morris Bart, Jr., an American pilot, and Hertha Rosenblum, who had worked as a tour guide in New Orleans and taught yoga. The family relocated to New Orleans in 1962.[3] He completed his undergraduate studies at the University of New Orleans in 1975, then earned his law degree from Loyola Law School in 1978. While in law school, he led Phi Alpha Delta, belonged to the Blue Key National Honor Society, and received the American Jurisprudence Award for academic achievement.[4] Bart is married to Cathy, and together they have three daughters.[2]
Career
After completing law school, Bart began his career as a staff attorney with the Orleans Public Defenders, then called the Orleans Indigent Defender Program.[1]
He later launched his own practice, Morris Bart Attorneys at Law, which operates on a contingency fee model—clients owe fees only if their cases result in compensation.[1] In 1980, he became Louisiana’s first personal injury lawyer to advertise on television, a move widely criticized within the legal community at the time. Today, he’s regarded as a defining figure in the world of legal marketing.[4]
His firm spends roughly $1 million each month into TV advertising, and his line, “One call, that’s all!” has become a familiar slogan throughout the Southeastern United States.[5]
In 2015, a mother organized a Morris Bart–themed birthday party for her two-year-old son, who enjoyed Bart’s commercials.[6]
The practice has since expanded with offices across the Gulf Coast, staffed by more than 100 attorneys and over 200 employees, and supported by an annual advertising budget of about $25 million.[4] Over his career, Bart’s team has secured an estimated $1 billion in settlements for clients.[1]
In 2019, he and fellow New Orleans personal injury lawyer Ed Womac filed a federal complaint accusing other firms of exploiting their names and slogans for profit. They allege competitors have been purchasing Google keywords tied to their identities and taglines to siphon prospective clients.[7][8] Bart is also representing seven victims of the 2025 New Orleans truck attack in a lawsuit against the city and its contractors, arguing that longstanding warnings about potential vehicle-based threats in the French Quarter were ignored, leading to preventable harm.[9]
Honors
The American Cancer Society honored Bart for his contributions over the years.[10]
Politics
Bart is a donor to the Democratic Party in Louisiana. People or political action committees affiliated with his firm gave nearly $300,000 to Democratic groups and candidates during the 2024 United States elections.[11]
Philanthropy and other ventures
Bart has been a regular partner of the New Orleans Pelicans, launching “Bart’s Flight School,” a program that supplies students in need with essential school materials. He has also contributed to local law enforcement and supported educational programs across multiple schools. In 2020, he helped fund and build a new gym for the New Orleans Police Department’s 2nd Precinct.[1] He also remains actively involved with his alma maters the University of New Orleans and Loyola Law School, and has held board positions at Isidore Newman School, McGehee School, and Metairie Park Country Day School.[4]
He has provided one of the most substantial gifts ever received by Second Harvest Food Bank of Greater New Orleans and Acadiana, prompting the organization to name its volunteer facility the Cathy & Morris Bart Center.[4]
After contracting and recovering from a COVID-19 infection early in the pandemic, Bart donated his blood antibodies for virus research.[12]
References
- ↑ 1.0 1.1 1.2 1.3 1.4 1.5 Chef Gary Mawu (1 May 2025). "Morris Bart Net Worth: A Closer Look". Brandon's Restaurant & Bar. Retrieved 20 November 2025.
- ↑ 2.0 2.1 National Trial Lawyers (11 May 2024). "Morris Bart". The National Trial Lawyers. Retrieved 20 November 2025.
- ↑ Bridges, Tyler (27 February 2025). "Hertha Bart, beloved New Orleans tour guide and yoga teacher who left Switzerland, dies at 100". The Times-Picayune. Retrieved 20 November 2025.
- ↑ 4.0 4.1 4.2 4.3 4.4 Staff (6 March 2023). "About Attorneys - Morris Bart". Morris Bart Attorneys at Law. Retrieved 20 November 2025.
- ↑ Li, Victor (1 April 2017). "Legal advertising blows past $1 billion and goes viral". ABA Journal. Retrieved 20 November 2025.
- ↑ KTLA5 Staff (2 August 2015). "Toddler Loves Louisiana Personal Injury Lawyer so Much He Became the Boy's Birthday Party Theme". KTLA5. Nexstar Media Inc. Archived from the original on August 12, 2020. Retrieved 20 November 2025.
- ↑ Mackel, Travers (13 March 2019). "Prominent New Orleans lawyers file federal lawsuit, claim others hijacked slogans". WDSU6. Retrieved 20 November 2025.
- ↑ Template:Cite court
- ↑ Fox8 Staff (9 January 2025). "Victims of Bourbon Street terror attack file suit against city of New Orleans, contractors". Fox8 Live. Retrieved 20 November 2025.
- ↑ 4WWL (25 September 2025). "Morris Bart Honored By The American Cancer Society". wwltv.com. Retrieved 20 November 2025.
- ↑ Friedmann, Meghan (26 July 2024). "Meet the Louisiana Democrats donating to Kamala Harris as she campaigns for president". The Times-Picayune. Retrieved 20 November 2025.
- ↑ Glover, John (13 May 2020). "Famous Lawyer Morris Bart Recovers from COVID-19; Pledges to Give Back". Where Y'at New Orleans. Retrieved 20 November 2025.
External links
This article "Morris Bart" is from Wikipedia. The list of its authors can be seen in its historical. Articles taken from Draft Namespace on Wikipedia could be accessed on Wikipedia's Draft Namespace.