Juwelier Wagner

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Juwelier Wagner
Private company (GmbH)
Founded1917; 106 years ago (1917) in Vienna, Austria
FounderPaul Wagner
HeadquartersKärntner Strasse,
Area served
  • Jewellery
  • Luxury watches
BrandsBulgari, Cartier, Rolex and other
OwnerHermann Gmeiner-Wagner

Juwelier Wagner (shortly Wagner) is an Austrian family business headquartered in Vienna.[1] It was founded in 1917 and specialised in jewellery and luxury watches.[2] The company is considered the domestic market leader.[3]


The family business is named after Paul Wagner, an Austrian royal watchmaker.[4] In 1917, he opened a small shop with his wife in the City of Vienna.[3] As customer demand shifted from the classic pocket watch to the modern wristwatch, Wagner primarily focused on high-quality handmade products.[5]

During the 1930s, Wagner planned to expand his business. After Austria's annexation by Nazi Germany, he rented a building in Vienna's Kärntner Strasse. It was previously owned by Juwelier Medlinger, who emigrated to Panama in 1938.[6] After the Second World War, Elfriede Gmeiner-Wagner and Paul Wagner Jr. took over management in 1949. They positioned the company as a leading jeweller in Vienna's Innere Stadt.[2]

In 1981, after the retirement of Paul Wagner Jr., the third generation entered the family business.[1] Hermann Gmeiner-Wagner, a grandson of the company founder, developed a new corporate design for Wagner, including a unique signature.[2] Besides, the company relied more and more on cooperation with internationally renowned brands and invested in its jewellery creations like the "Solitaire".

Wagner received a lot of attention for a spectacular robbery at the shop in Vienna's Kärntner Strasse in 2004;[7] the thieves were caught in the Orient Express.[8] This case was a further reason for a modernisation of the headquarters in the mid-2000s.[9] The new concept focused on a "feel-good atmosphere", and was well received in the industry.[10]

In the 2010s, the family business expanded its presence in Vienna with a store on Graben, as well as Rolex and Hublot boutiques (2011/2014).[11][12] Since 1990, Juwelier Wagner has grown from around 40 m2 to currently over 2,000 m2.[2]


Juwelier Wagner is a limited liability company (Gesellschaft mit beschränkter Haftung) under Austrian law. Its object includes, in particular, the trade with jewels and watches, the activity as goldsmiths and silversmiths as well as watchmakers.[13][14]

Hermann Gmeiner-Wagner owns 100% of the family business. He is the managing director of the company. His wife Katharina, daughter Antonia and son Felix are also active in the operative business.[15]


The family business has a goldsmith's studio and a watch workshop. The product range includes jewellery and watches of internationally renowned brands including Bulgari, Cartier, and Rolex, for example. It is completed by its jewellery collections such as "Solitaire", "Masterpiece", and "Rivière".[16]

In the media



  1. 1.0 1.1 "100 Jahre House of Diamonds and Time". Kurier (in Deutsch). 2017-11-18. p. 70.
  2. 2.0 2.1 2.2 2.3 Teresa Schaur-Wünsch (2017-11-08). "Luxus braucht Raum". Die Presse (in Deutsch). p. 14. Retrieved 2020-04-02.
  3. 3.0 3.1 Friedrich Ruhm (2017-12-13). "Meister der Zeit". Gewinn (in Deutsch). Retrieved 2020-01-20.
  4. "100 Jahre Präzision". Terra Mater Magazin (in Deutsch). 2020. Retrieved 2020-01-20.
  5. Austria Presse Agentur (APA) (2017-11-09). "Von der Taschen- zur Luxusuhr: Juwelier Wagner feiert 100. Geburtstag". Tiroler Tageszeitung (in Deutsch). Retrieved 2020-01-20.
  6. Florian Wenninger, Jutta Fuchshuber, ed. (2017). Ich bin also nun ein anderer. Die jüdische Bevölkerung der Wieden 1938–1945 (in Deutsch). Vienna: Trotzdem Verlag. ISBN 978-3-99046-292-8.
  7. Irene Brickner (2004-02-02). "Blitzeinbruch in zwei Minuten". Der Standard (in Deutsch). p. 2.
  8. "Juwelier-Coup: Vier Täter im Orient-Express gefasst". Die Presse (in Deutsch). 2004-02-03. p. 9.
  9. Thomas Kahler (2006-02-02). "Neues Shopkonzept in der Wiener City: Stilsicher in die Zukunft". Die Wirtschaft (in Deutsch). Retrieved 2020-01-20.
  10. "Ein neues Juwel in der Wiener Innenstadt". Falstaff (in Deutsch). 2011-11-30. Retrieved 2020-01-20.
  11. "Juwelier Wagner eröffnet neuen Luxus-Store". Vienna Online (in Deutsch). 2014-11-21. Retrieved 2020-01-20.
  12. "Big Bang in Wien: Hublot ist in der Stadt". Der Standard (in Deutsch). 2014-10-30. Retrieved 2020-01-20.
  13. "Juwelier Wagner Gesellschaft m.b.H." Gewerbeinformationssystem Austria (GISA) (in Deutsch). 2020. Retrieved 2020-03-10.
  14. "Juwelier Wagner Gesellschaft m.b.H." Firmenbuch der Republik Österreich (in Deutsch). 2020. Retrieved 2020-03-10.
  15. "Sachertorte für alle". News (in Deutsch). 2017-11-17. p. 119.
  16. Isabella Schörghuber (1997-10-14). "Hochkarätiges im Schwarzenberg: Juwelier Wagner feierte gemeinsam mit Bulgari, Tiffany & Co. und Fabergé". WirtschaftsBlatt (in Deutsch). p. 8.

External links

This article "Juwelier Wagner" is from Wikipedia. The list of its authors can be seen in its historical. Articles taken from Draft Namespace on Wikipedia could be accessed on Wikipedia's Draft Namespace.