Jassi Rideaux
Jassi Rideaux | |
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| Born | Oklahoma, USA |
| Nationality |
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| Other names | International Jassi / JassiThebeauty |
| Citizenship | American |
| Alma mater | Langston University |
| Occupation |
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| Organization | Chateau Rideaux Inc. |
| Known for |
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| Height | 5’5” |
| Awards |
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| Website | rideauxhair |
Jassi Rideaux, widely known as “Jassi International” or “Jassi The Beauty”, is a highly accomplished and versatile entrepreneur. With a sharp focus on the latest trends and innovations in the hair industry, Jassi Rideaux is recognized for her exceptional expertise. Her ventures encompass beauty pageants, real estate investments, and a past of being a prominent presence on local entertainment news stations as an anchor.
Currently, Jassi serves as the CEO of Chateau Rideaux Inc. and Rideaux Hair, esteemed online business companies renowned for their outstanding success. Their offerings go beyond providing high-quality raw hair extensions; they embrace the entire "Beauty Lifestyle."
While Jassi's interests are diverse, her reputation primarily rests on her ability to offer exclusive, premium hair extensions that were traditionally inaccessible to the general market. Consequently, the names "Jassi Rideaux" and "Jassi International" are also utilized to promote the Chateau Rideaux networks—a collaborative effort between Jassi's Beauty brand and other creative individuals in the industry.
Ultimately, Jassi Rideaux International acts as a central hub for all aspects of hair, beauty, fitness, and wellness lifestyle. It showcases the latest trends and collaborations within the industry, solidifying Jassi's position as a leading figure in the field.
Early life and education
Rideaux was born into a prominent family in Muskogee, Oklahoma, and from a young age, she displayed a strong dedication to health and fitness. She began her journey by receiving classical training in ballet, tap, and jazz, and actively participating in gymnastics competitions. Even today, she continues to embrace an active lifestyle, prioritizing fitness, health, and beauty.
Due to her unwavering commitment, Jassi earned a cheer and dance scholarship to Langston University, where she further pursued her passions. During her young adult life, she achieved notable success in various beauty pageants, showcasing her grace and charm. One of her significant accomplishments was being crowned Miss Black Muskogee, followed by the prestigious title of Miss Langston University in 2014. The subsequent year, she achieved yet another remarkable triumph by winning the title of Miss Oklahoma Royal International in 2015.
Career
Following her graduation from Langston University, Rideaux made her way to San Francisco, driven by her strong entrepreneurial spirit and the moniker "Jassi the Beauty." It was there that she embarked on cultivating a brand that encompassed various facets of lifestyle, health, fitness, real estate, and beauty—Chateau Rideaux.
As a model and the face of numerous hair companies, Jassi the Beauty keenly observed a significant lack of emphasis on sustainable practices within the industry. Frustrated by this deficiency, she set her sights on establishing an ultra-luxury, sustainable raw hair company that would revolutionize the subpar hair market. With unwavering determination, extensive research, and astute business acumen, Jassi personally engaged with manufacturers, embarking on a remarkable journey spanning over 15,000 miles. Enduring more than 30 hours of travel, she visited various manufacturers and distributors across India and China. Eventually, she secured a deal that would introduce the finest premium raw hair extensions to the market.
Drawing upon the guidance of her grandmother, a respected real estate and commercial investor in Oklahoma, Jassi expanded the Chateau brand beyond its initial scope. Benefiting from her grandmother's expertise, she successfully ventured into residential and commercial properties in both the San Francisco and Oklahoma areas, significantly broadening the reach and impact of the Chateau brand.
Awards and recognition
Rideaux has received several awards for her modeling career. Some of them include:
- Royal International Miss Oklahoma 2014-2015
- Miss Black Muskogee
- 2014 Miss Langston University
- 2015 Miss Oklahoma Royal International
Personal life
Rideaux is known for her extravagant lifestyle and has been often spotted out with some of the world’s top celebrities.
From a very renowned family, her Grandmother Arma “Toni Redo “ was given her very own day of September 13th by the mayor of Muskogee, Oklahoma in 2021.