Horst Fuchs
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Horst Fuchs | |
|---|---|
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| Born | 4 April 1946 Frankfurt am Main, American-occupied zone of Germany |
| Occupation | teleshopping promoter |
Horst Fuchs (born 4 April 1946) is a German teleshopping promoter.[1][2]
Life
He was born in Frankfurt am Main after the World War II. Initially, he worked as a labourer in a car factory. At the end of the 1960s, his talent for business became apparent and he began selling cars.[3] At first, he was selling them at street markets, then he began selling them on TV. WS International's teleshopping programmes featuring him were soon broadcast in a number of other countries. In 1984, he moved to Austria.[4]
Since 1995, he has been doing business in Central and Eastern Europe. Starting in 2000, he began broadcasting on QVC, a German television station, and since 2001, his shows have also been broadcast in India.
He is the creative director at WS Invention, an Austrian company for which he prepares teleshopping spots.[5][6]
Teleshopping
Horst Fuchs is characterized by a flamboyant appearance, distinctive clothes, usually blue in colour, earrings, many rings, tinted glasses, and the ability to talk easily and lightly about the item being sold. His advertisements are characterized by a considerable amount of some kind of practical testing of the qualities of the product being sold (e.g. frying eggs on the body of a car treated with a special product). Among the products Fuchs presented on television were a vegetable slicer and a product used to protect car bodies. [5][6]
In Czechia, his teleshopping programmes are dubbed by actor Zdeněk Junák.[7]
References
- ↑ "Německý král teleshoppingu Horst Fuchs slaví 74. narozeniny. Před kamerou už jej však neuvidímeTVGURU.cz". web.archive.org (in čeština). 2020-04-04. Retrieved 2023-07-20.
- ↑ "MediaShop.TV Partnerprogramm". web.archive.org (in Deutsch). 2020-07-15. Retrieved 2023-07-27.
- ↑ "Horst Fuchs - jak se stal králem teleshoppingu a co dělá dnes? - Fondik.cz". www.fondik.cz (in čeština). Retrieved 2023-07-20.
- ↑ "Kšeft je kšeft, i když prodáváte blbosti. Legenda teleshoppingu Horst Fuchs oslavil 75. narozeniny. TV glosář Ely Novákové | Krajské listy.cz". www.krajskelisty.cz (in čeština). Retrieved 2023-07-27.
- ↑ 5.0 5.1 "Pan Teleshopping Horst Fuchs". iDNES.cz (in čeština). 2005-02-11. Retrieved 2023-07-20.
- ↑ 6.0 6.1 "Horst Fuchs (73): Německého "krále teleshoppingu" dnes už v televizi neuvidíte, povýšil do ředitelské poziceTVGURU.cz". web.archive.org (in čeština). 2020-02-26. Retrieved 2023-07-27.
- ↑ "Zdeněk Junák". csfd.cz (in čeština). Retrieved 2023-07-20.
External links
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