Fourth Order Design

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Fourth Order Design is a design approach initially proposed in the early 1990s by Richard Buchanan (academic).[1] It incorporates elements of Social engineering (political science)|social planning into the practice of design, on top of ongoing design trends throughout the twentieth century (e.g. process/systems design). Buchanan has returned to discussing the topic several times, as the field of design grows and changes. [2][3][4] Fourth Order Design broadly categorizes subsequent orders of design by the scale of their resulting outputs.

First Order- Symbolic and Visual Communications

This order of design is typically referred to as Graphic design, though its definition has grown to encompass many more outputs. These include:

  • typography
  • advertising
  • book and magazine production
  • scientific illustration
  • photography
  • film
  • television
  • computer display[1]

Second Order - Material Objects

Traditionally encompassing concern for the visual appearance and form of everyday objects. This includes:

  • clothing
  • domestic objects
  • tools
  • instruments
  • machinery
  • vehicles

This has also expanded to include a diverse interpretation of the physical, psychological, social, and cultural relationships between products and human beings.[1]

Third Order - Activities and Organized Services

As above, these have traditionally included considerations of:

  • logistics
  • combining physical resources
  • instrumentalities
  • efficient sequences and schedules to reach specified objectives

Thinking broadly about the Third Order, this area has changed to be most directly concerned with the connections and consequences of ideas.[1]

Implementation

One of the main difficulties in implementing Fourth Order Design is that the scope of issues which it is used for involve a variety of disciplines, departments, and clients. Therefore measuring the outcomes of any given implementation can become just as large as the issue itself.[5] This exists at odds with a more traditional design approach where both the designer and the user share considerably more proximity both spatially and temporally.

Barometer Systems

One proposed method of measuring the validity of a fourth order design approach is the use of a Barometer System.

Such systems are de facto indicators of the health of the wider system. These activities are those which:

  • Live and work at the interface between the producer and the user systems (i.e., they have regular communication with the host environment; they are "open" to that environment; and they are receptors of its messages).
  • Are in a feedback mode (i.e., they are commissioned to listen to the host environment).

References

  1. 1.0 1.1 1.2 1.3 Buchanan, Richard (1992). "Wicked Problems in Design Thinking". Design Issues. 8 (2): 5–21. doi:10.2307/1511637. ISSN 0747-9360.
  2. Buchanan, Richard (Autumn 2001). "Design Research and the New Learning". Design Issues. 17: 3–23 – via JSTOR.
  3. Buchanan, Richard (2019-01-01). "Surroundings and Environments in Fourth Order Design". Design Issues. 35 (1): 4–22. doi:10.1162/desi_a_00517. ISSN 0747-9360.
  4. Buchanan, Richard (1998). "Branzi's Dilemma: Design in Contemporary Culture". Design Issues. 14 (1): 3–20. doi:10.2307/1511825. ISSN 0747-9360.
  5. Herriott, Richard (2019-04-01). "Project scale and the wicked problem in Fourth Order design". The Design Journal. 22 (sup1): 695–705. doi:10.1080/14606925.2019.1595448. ISSN 1460-6925.

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