Fiona Gilmore

Fiona Gilmore
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Nationality	British
Occupation	Former Consultant

Fiona Gilmore FRSA MA Cantab is a former consultant who specialised in brand positioning, communications strategy, corporate identity, innovation, and internal communications for companies, countries, cities, and regions..

During the 1980s, Fiona served as a member of the Milk Marketing Board and contributed to the development of GCSE Modern Languages as part of the working party for curriculum reform.

Alongside her professional pursuits, she dedicated significant time to charitable work, serving as a Trustee for various NGOs. Her contributions included roles with the Royal Society for the Protection of Birds (RSPB), WaterAid, the United Learning Trust, and CAMFED (Campaign for Female Education). She is also is an Honorary Bencher of the Inner Temple Inns of Court.

Fiona’s consultancy career included advising global corporations such as Vodafone, Unilever, and Lloyd’s. She became Managing Director at Michael Peters and Partners before co-founding the brand and design consultancy Springpoint. Under her leadership, Springpoint expanded into an international consultancy and was later acquired by IPG. Fiona subsequently left Springpoint to establish Acanchi, where she worked in socio-economic development and positioning. During this time, Fiona advised governments, public and private sector organisations, and NGOs across Asia, the Middle East, and sub-Saharan Africa. Her focus during this time included innovations in alternative fuels.

Focus on the Green Energy Transition

Since 2019, Fiona has worked on advancing promoting an offshore meshed grid that integrates offshore wind energy with onshore infrastructure located at pre-industrialised brownfield sites close to demand

She has presented extensively to the UK Government, Members of Parliament, and National Grid, advocating for a model based on the advanced planning systems of other European countries.

Media

Fiona has authored three books - Brand Warriors, Warriors on the High Wire, and Brand Warriors China - alongside several journal articles.

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