David Rogier

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David Rogier
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Born1982/1983 (age 40)[1]
Los Angeles, California, U.S.
Alma mater
  • Washington University in St. Louis
  • Stanford University
OccupationFounder and CEO of MasterClass

David Rogier is an American entrepreneur who founded and serves as chief executive officer of MasterClass, and was included in 'Fortune's "40 Under 40" list in 2020.

Early life and education

David Rogier was born in Los Angeles and raised in the Westside.[1][2] Both of his parents were lawyers who became artists after retirement. His Jewish grandmother and great-grandmother emigrated to the United States from Poland to avoid persecution by the Nazis.[2] His great-grandfather died at a Russian labor camp.[3] After being rejected by a number of medical schools, Rogier's grandmother was eventually accepted into New York Medical College and became a pediatrician. She shared her experience with Rogier when he was in elementary school and emphasized the importance of education.[3]

Rogier developed a Web search engine as a teenager, which he later sold.[4] In 2001, he graduated from the Crossroads School (Santa Monica, California)|Crossroads School in Santa Monica, California.[1] Rogier graduated from the arts and sciences program at Washington University in St. Louis in 2005.[5] He earned his Master of Business Administration from Stanford University's Stanford Graduate School of Business|Graduate School of Business in 2011.[6][7]


Early in his career, Rogier helped Tesco expand Fresh & Easy Neighborhood Market, a new U.S. grocery store chain, into the United States.[4][5] He left the project in May 2009 to attend Stanford.[5][8] Rogier was an intern at the design and consulting firm IDEO.[1][9]

After graduating from Stanford, Rogier worked for one of his business school professors, Michael Dearing, at the venture capital firm Harrison Metal for approximately one year. Inspired by his grandmother's story and value of education,[10] Rogier left Harrison Metal to start a company focused on learning.[6][11] He founded the holding company Yanka Industries, named after his grandmother.[2] Dearing was the angel investor who provided the initial funding.[1][6] Rogier launched MasterClass in May 2015,[2] and continues to serve as chief executive officer (CEO).[11] He has been credited with raising $6.4 million for MasterClass, including $1.9 million in seed money and $4.5 million in a Series A round.[6] The company has gone on to raise $240 million, following a $100 million round of Series E funding in May 2020.[12]

Rogier was announced as a featured speaker at South by Southwest in February 2019.[13] In 2020, he was included in 'Fortune's "40 Under 40" list as well as Variety list of "Hollywood's New Leaders".[11][14][15]


In January 2019, Rogier became an angel investor for the workforce management platform Hone.[16] He also participated in a $6.4 million Series A round for Joseph Gordon-Levitt's HitRecord platform.[17] Rogier participated in a $46 million round of funding for the esports organization Gen.G in April 2019.[18][19] In November 2020, Rogier became an investor in Blacktag, a digital platform for Black content and creators.[20][21]

{[Section|Personal life}}

Rogier has been open about having a stutter.[22][23][24]

See also

  • List of Stanford University people
  • List of stutterers
  • List of Washington University alumni


  1. 1.0 1.1 1.2 1.3 1.4 Holson, Laura M. (September 25, 2015). "How to Take a Class from Serena Williams and Usher". The New York Times. The New York Times Company. OCLC 1645522. Retrieved September 24, 2020.
  2. 2.0 2.1 2.2 2.3 Chocano, Carina (September 2020). "What Is MasterClass Actually Selling?". The Atlantic. Emerson Collective. Retrieved September 24, 2020.
  3. 3.0 3.1 Ekiel, Erika Brown (March 20, 2017). "When Masters Share Their Tradecraft Secrets". Stanford Graduate School of Business. Retrieved September 24, 2020.
  4. 4.0 4.1 Gargantini, Gabriele (July 8, 2018). "I corsi online fatti dalle migliori menti al mondo". Il Post (in Italian). Retrieved September 24, 2020.{{cite news}}: CS1 maint: unrecognized language (link)
  5. 5.0 5.1 5.2 "Classmates — Winter 2009". Washington University in St. Louis Magazine. Washington University in St. Louis. Winter 2009. Retrieved September 24, 2020.
  6. 6.0 6.1 6.2 6.3 Beckord, Nathan (September 23, 2020). "Fundraising lessons from David Rogier of MasterClass". TechCrunch. Retrieved September 24, 2020.
  7. "David Rogier MBA '11: "Everyone should have access to genius"". Stanford Graduate School of Business. July 23, 2020. Retrieved September 24, 2020.
  8. Elkann, Alain (July 5, 2020). "David Rogier: "C'è bisogno di un nuovo Rinascimento"". La Stampa (in Italian). Retrieved September 24, 2020.{{cite news}}: CS1 maint: unrecognized language (link)
  9. Carlson, Nicholas (November 11, 2013). "All Job Hunters Need to Read About the Extreme Lengths This Guy Went Through to Work at a Hot Startup". Business Insider. Axel Springer SE. Retrieved September 24, 2020.
  10. Sahadi, Jeanne (January 23, 2020). "What 12 minutes with a famous CEO can teach you". CNN Business. Retrieved September 24, 2020.
  11. 11.0 11.1 11.2 "40 Under 40: Media and Entertainment: David Rogier". Fortune (magazine). 2020. ISSN 0015-8259. Retrieved September 24, 2020. {{cite journal}}: Text "Fortune" ignored (help)fortune
  12. Mascarenhas, Natasha (May 20, 2020). "MasterClass just raised $100 million for celebrity-fueled content". TechCrunch. Retrieved November 13, 2020.
  13. Reitman, Shelby (February 27, 2019). "SXSW Announces More Featured Speakers, Including Keynote From Spotify, Gimlet & Anchor Execs". Billboar. ISSN 0006-2510. Retrieved September 24, 2020.
  14. "Isha, Akash Ambani, Byju Raveendran debut on 'Fortune's '40 Under 40' influencer list". The Hindu. The Hindu Group. September 3, 2020. ISSN 0971-751X. OCLC 13119119. Retrieved September 24, 2020.
  15. Garrett, Diane; Arnold, Thomas K.; Aswad, Jem; Barker, Andrew; Burlingame, Jon; Dore, Shalini; Harris, LaTesha; Hendrickson, Paula; Horst, Carole; Longwell, Todd; Riley, Jenelle; Shafer, Ellise; Tangcay, Jazz; Turchiano, Danielle; Willman, Chris (September 23, 2020). "Hollywood's New Leaders 2020". Variety. Retrieved September 24, 2020.
  16. Loizos, Connie (January 18, 2019). "FanDuel co-founder Tom Griffiths just closed a seed round for his decidedly noncontroversial startup, Hone". TechCrunch. Retrieved September 24, 2020.
  17. Clark, Kate (January 31, 2019). "Joseph Gordon-Levitt's artist-collaboration platform HitRecord raises $6.4M". TechCrunch. Retrieved September 24, 2020.
  18. Wolf, Jacob (April 17, 2019). "Gen.G raise $46 million with investments from Will Smith, Clippers minority owner". ESPN.com. ESPN Inc. Retrieved September 24, 2020.
  19. Shanley, Patrick (April 17, 2019). "Will Smith, Stanford University Among Investors Raising $46M For E-Sports Organization Gen.G". The Hollywood Reporter. ISSN 0018-3660. Retrieved September 24, 2020.
  20. Jarvey, Natalie (November 18, 2020). "CAA's Connect Ventures Backs Black Content Startup Blacktag". The Hollywood Reporter. Retrieved November 18, 2020.
  21. Lee, Wendy (November 18, 2020). "Why these entrepreneurs created a streaming service for Black creators". Los Angeles Times. Retrieved November 17, 2020.
  22. "MasterClass has celebrity instructors and US$136m. Will students show up?". Bloomberg News. September 7, 2018. Retrieved September 24, 2020 – via Business Times.
  23. Benson, Richard (June 10, 2020). "The Dream Academy: How MasterClass Became a Surprise Hit Over Lockdown". Esquire. Retrieved November 16, 2020.
  24. "MasterClass CEO David Rogier on Education and Personal Struggles". Bloomberg Technology. Bloomberg Television. September 14, 2020.

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