Cadenza Piano

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Cadenza Piano
Private
Founded2017; 5 years ago (2017)
Founder
  • Dr. Dan Kaufman
  • Evelyn Rubin
HeadquartersIsrael
Website[// ] 

Cadenza Piano is an Israeli company specialising in the construction of piano's designed for prolonged outdoor use.

The company was formed in 2017 by Dr. Dan Kaufman[1] and Evelyn Rubin.[2][3]

They companys signature piano notably consists of a glass fibre reinforced concrete shell intended to protect it from inclement weather.

Previous attempts

The idea of using concrete as a material for pianos was first advanced by Thomas Edison and his Edison Portland Cement Company with the goal of demonstrating the products versatility and utility. The experiments were not a success and the idea was abandoned.[4][5][6][7]

A few decades later in 1931, the Lauter Piano company returned to the idea and briefly produced concrete pianos to negative reviews.[8]

History

In 2017 Cadenza placed the first concrete outdoor piano in the world in Jerusalem, it was a prototype.[3] Later, in 2018, they placed the first official outdoor piano on the campus of Sapir College. The By 2020, three other Cadenza pianos were placed in Jerusalem.[9]

In 2018 and 2019, such pianos were placed in more than 35 other local municipalities in Israel, funded by Mifal HaPayis.[10] Amongst the locations were Rishon LeZion, Bat Yam, Nazareth, Ramat Gan, Rehovot, Sderot, Netivot, and Eilat. To celebrate the placement of the pianos, different artists performed street concerts in different location, including Daniel Salomon (musician)|Daniel Solomon who performed in Bat Yam and Shlomo Gronich who performed in Rishon LeZion).[11] In Rishon LeZion, singer Stephane Legar was also seen playing the piano in 2018, though impromptu.[12]

Not all of the Cadenza pianos placed in Israel in that period were funded by Mifal HaPayis. For example, the Cadenze placed in 2018 in Haifa was paid by the local council.[13] The Jerusalem ones were also paid for by the council.[3][9]

Characteristics

Despite looking like a grand piano, the Cadenza is an electric piano, and the concrete is used to protect it from changing weather.[12] In certain locations, like Jerusalem, it is shut down for Shabbat in order to avoid offending Orthodox Jews.[2][10] The sound can be controlled through a remote control system. It also has a timer that switches it off at night.[2]

The concrete used for these pianos is Glass fiber reinforced concrete|GRC.[10]

References

  1. Rice, Shoshana. "Presenting Israeli entrepreneurs' latest innovation success story: the all-weather street piano". Time Out Israel.
  2. 2.0 2.1 2.2 Steinberg, Jessica. "Social piano experiment has Jerusalem passersby keyed up". www.timesofisrael.com.
  3. 3.0 3.1 3.2 "Chance for all to tickle the ivories". ESRAmagazine.
  4. The Life of Thomas A. Edison. American Memory. Accessed September 24, 2011.
  5. Thomas Alva Edison And The Concrete Piano. American Heritage (magazine)|American Heritage. August/September 1980. Volume 31, Issue 5. Accessed September 25, 2011.
  6. Concrete Housing. IEEE Global History Network. July 14, 2010. Accessed September 24, 2011.
  7. "A concrete musical dream! The Edison Cement Piano". February 3, 2016.
  8. "Thomas Edison's 'failed' concrete piano sings - CBC News". CBC. 2009-10-16. Retrieved 2020-10-27.
  9. 9.0 9.1 "אחרי כיכר ציון וספרא: פסנתר בטון רביעי הוצב בירושלים". mynetjerusalem. July 2, 2019.
  10. 10.0 10.1 10.2 הדרי, צאלה קוטלר (January 17, 2020). "איך הגיעו פסנתרים לרחובות הערים בישראל ולמה השכנים מיואשים?" – via Globes.
  11. "מפעל הפיס: ברחובות שלנו: מה קרה כשפסנתר הוצב באמצע הרחוב?". mako. December 30, 2019.
  12. 12.0 12.1 "פסנתר "כנף" במרכז העיר - רשת ניוזים". ניוזים - מרכז. November 27, 2018.
  13. "פסנתר בטון הוצב במרכז הכרמל - בואו לנגן!". October 17, 2018.

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