Anomalia Paris

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Anomalia Paris
Private
IndustryFragrance
Founded2022
FounderElena Spirina
HeadquartersParis, France
ProductsPerfume, home fragrance, candles
Websitehttps://anomaliaparis.com

Anomalia Paris is a French niche fragrance house based in Paris, France. Founded in 2022, the company produces gender-neutral perfumes and home fragrances. The brand has received coverage in fragrance industry publications and has been noted for its involvement in international motorsport sponsorship, including the Dakar Rally.

History

Anomalia Paris was founded in 2022 by Elena Spirina, Miss Ukraine 1998, an entrepreneur with a background in marketing, film, and fashion. According to industry interviews, Spirina developed an interest in perfumery after years of collecting fragrances and later undertook formal training at the Grasse Institute of Perfumery.[1]

The brand was launched with a focus on artistic expression and versatility in fragrance design. Early releases consisted of Eau de Parfum compositions, followed by an expansion into home fragrances and scented candles. Production and development are carried out in France, with an emphasis on small-batch manufacturing.

Brand philosophy

Anomalia Paris positions itself as a gender-neutral fragrance house, producing scents intended to be worn without traditional gender classification. The brand has stated that its fragrances are designed for layering and individual interpretation.[2]

The company has also highlighted environmental considerations in its packaging, including the use of recyclable materials and refillable components.

Products

Anomalia Paris produces a range of fragrance-related products, including:

  • Eau de Parfum
  • Home fragrance diffusers
  • Scented candles

The brand’s fragrances have been listed and reviewed by fragrance-focused media outlets such as Fragrantica.[3]

Awards and recognition

In 2024, the fragrance Shaman by Anomalia Paris was selected as a finalist for the **Prix du Meilleur Parfum de Niche** at the Fragrance Foundation France Awards. The finalists were announced by the Fragrance Foundation France as part of its annual awards program recognizing excellence in French and international perfumery.[4]

Collaborations and sponsorship

In 2025, Anomalia Paris became the first fragrance house to sponsor female competitors participating in the Dakar Rally. The company supported women drivers from the X-Raid team during the 2025 Dakar Rally, one of the world’s most prominent endurance motorsport events.

The collaboration was reported by Irish Motorsports News, which listed Anomalia Paris among the sponsors supporting female athletes during the rally. The sponsorship marked the brand’s first involvement in international motorsport and highlighted the participation of women in competitive rally racing.[5]

Reception

Anomalia Paris has been covered by fragrance industry publications, where its releases have been discussed within the context of contemporary niche perfumery. The brand has also been referenced in discussions of cross-industry collaborations between luxury goods and motorsport.

References

  1. "Anomalia – Brand Overview". Rocket Beauty. Retrieved 3 January 2026.
  2. "Anomalia – Official Brand Philosophy". Anomalia Paris. Retrieved 3 January 2026.
  3. "Anomalia – New Perfume House From Paris". Fragrantica. Retrieved 3 January 2026.
  4. "TFF 2024 – Prix du Meilleur Parfum de Niche : découvrez les candidats". Fragrance Foundation France. May 2024. Retrieved 3 January 2026.
  5. "Rest day for X-Raid at the Dakar 2025: more work than rest". Irish Motorsports News. 11 January 2025. Retrieved 3 January 2026.

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