Alan Miller

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Alan Miller
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NationalityAmerican
CitizenshipUnited States of America
Alma materCalifornia State University
OccupationBusinessman
Known for
  • Founder
  • President of COLLiDE
  • Owner
  • President of Portland Pickles

Alan Miller, is an United States Businessperson who is the founder of COLLiDE Agency and owner and president of The Portland Pickles. Miller is from Los Angeles, California and obtained a degree in journalism from California State University, Northridge in which he graduated from in 1995.

Since 2002, Miller has founded: COLLiDE Agency [1], Culture Collide festival, COLLiDE Sport, Travel with Purpose media network and co-founded the influential music and culture magazine FILTER. Miller’s COLLiDE Sport owns and operates many baseball teams including The Portland Pickles [2], Portland Gherkins, and the Gresham GreyWolves. On top of that, COLLiDE Sport also owns and operates a collegiate wood bat baseball league the Wild Wild West League and an investment in Dallas Jackals of Major League Rugby

Background

In 1998, Miller left PolyGram to accept a Regional Sales & Marketing position at Geffen Records. Miller created Geffen’s first-ever street team and marketing website. In 1999, Miller co-founded Music Media Marketing, an agency aimed to provide a wide range of creative marketing services, with a broadened focus on advertising, experiential and content marketing, as well as providing 360 degree public relation campaigns for brands and artists under the new name Filter (magazine) Creative Group. FILTER MMM began to thrive with the creation of uniquely customized marketing campaigns designed and implemented to reach previously untapped niche markets, including grassroots and interactive environments as well as larger lifestyle, pop culture and traditional media outlets[3]. In 2014, after over a decade of running FILTER Creative Group and FILTER magazine, Miller launched a new agency (COLLiDE), an editorial platform (CULTURE COLLIDE), and expanded a festival line up for Culture Collide in New York and San Francisco.

COLLiDE

According to Miller, COLLiDE is “a North American boutique agency who weaves brands into culture in meaningful ways.”[4]. COLLiDE aims to create a strong platform for brands in order to increase their credibility to set them up for success. They have developed numerous marketing campaigns for companies, including, Anheuser-Busch, Landmark Theatres, E & J Gallo Winery, Converse (shoe company).

COLLiDE ATX

COLLiDE ATX is a limited time pop up restaurant and creative space located in Austin, Texas that opened in February of 2017. It is a 3,000 square foot space which is utilized as a place where creativity can roam free. Every month they do two different art installations and they have a chef to add to the experience. The chef is flipped out every 60 days in order to allow aspiring chefs to display their talents as well keeping the idea of ever-changing possibility alive[4].

Culture Collide Festivals

Miller launched the Culture Collide music festival in Los Angeles and this festival. This festival features international artists from over 30 countries for a three-day, music filled party[5]. Although Culture Collide started as a small festival in Los Angeles, due to its growing popularity it expanded to San Francisco and New York.[6]

COLLiDE After-Parties at Lollapalooza

Culture Collide is a company that has also made a name for itself in the after-party business. In 2015, Culture Collide put on multiple VIP parties for the 3-day music festival Lollapalooza Chicago. The party was at the Hard Rock Hotel, featuring English rapper Slick Rick. The next night, at the same location, they hosted another after-party with the pop band, Bleachers (band).[7] These have been described as a “surreal” experience.[8]

COLLiDE: Under the Stars

COLLiDE brought the outdoors together with music and created what is known as Under the Stars. This event provides a live concert featuring various artists. This event is entirely free; tents are provided and food and beverages available for a continuous 24 hours. For those interested in this once in a lifetime experience, they have to fill out an RSVP form explaining what the outdoors means to them as well as what songs they would provide to the campfire playlist.[9]

COLLiDE and SXSW

Since Miller founded the company, COLLiDE has had a presence during the SXSW festival in Austin Texas. The company takes over historic Rainey street hosting events featuring brands such as Showtime, Netflix, Dr. Martens, Sony Playstation Avocados from Mexico, and Fender. In 2019, Netflix teamed up with COLLiDE to transform a regular basement bar into a 1930s themed speakeasy at South by Southwest, a festival featuring many art mediums.[10] The reason for this event was to promote the film The Highwaymen. There was also an interactive portion, as people were tasked with finding the “Lumberjack” and had to complete various tasks throughout the night. Showtime also teamed up with COLLiDE to put on a Twin Peaks immersive experience at SXSW. This two-day event featured live music, themed drinks, a photo booth, among other things.[11] Twin Peaks icon Kyle MacLachlan made an appearance at the event.

COLLiDE Sport

In November 2016, Miller founded COLLiDE Sport with former Seattle Seahawks punter Jon Ryan. COLLiDE Sport currently owns multiple baseball teams in the Pacific Northwest including the Portland Pickles[12], Portland Gherkins, and Gresham Greywolves. The Pickles moved into the West Coast League after their 2nd season and are currently a top 15 team in attendance for independent baseball in North America. In 2019, Miller was awarded the Executive of the Year honor from his peers in the West Coast League.[13] In 2020, Miller created the Wild Wild West League after the West Coast League voted to cancel the Pickles season due to the Covid-19 pandemic. They created a four-team league as of the few leagues in the country to be playing during the pandemic. [14]

References

  1. "About Our Founder". culture collide. 2020-06-05. Retrieved 2021-03-05.
  2. "PRESS RELEASE: State of the Pickles Address". Portland Pickles Baseball. 2019-02-12. Retrieved 2021-03-05.
  3. "Filter Creative Group Goes Mainstream". ADWEEK. 2005-01-20. Retrieved 2021-03-05.
  4. 4.0 4.1 "Collide Is The Company Bridging The Gap Between Musicians And Brands". Forbes. 2017-01-05. Retrieved 2021-03-05.
  5. "Globalization With an '80s Beat". Wall Street Journal. 2014-09-20. Retrieved 2021-03-05.
  6. "Culture Collide Comes to San Francisco". Hufffington Post. 2017-12-06. Retrieved 2021-03-05.
  7. "Lollapalooza 2015 parties preview". Chicago Tribune. 2015-07-29. Retrieved 2021-03-05.
  8. "Concert Review: Lollapalooza - Friday, July 31, 2015 in Grant Park - Cold War Kids, The War on Drugs, Kaskade, The Weeknd, Paul McCartney". Chicago NOW. 2015-08-01. Retrieved 2021-03-05.
  9. "COLLiDE Under the Stars brings live music to the great outdoors (for free!)". TimeOut. 2019-08-19. Retrieved 2021-03-05.
  10. "Inside Netflix's 1930s-Themed Speakeasy at SXSW". Music by CLIO. 2019-04-11. Retrieved 2021-03-05.
  11. "'Twin Peaks' immersive experience planned for SXSW". Music by CLIO. 2017-02-24. Retrieved 2021-03-05.
  12. "Jon Ryan, Alan Miller Join Pickles Ownership Group". Baseball Digest. 2017-04-06. Retrieved 2021-03-05.
  13. "Jon Ryan, Alan Miller Join Pickles Ownership Group". Portland Pickles. 2017-04-06. Retrieved 2021-03-05.
  14. "Wild Wild West League Offers Rare Chance To Attend Baseball Games During Pandemic". Forbes. 2020-08-04. Retrieved 2021-03-05.

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