Rachel Irvine

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Rachel Irvine
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NationalityBritish South African
CitizenshipSouth AFrica
OccupationJournalist,Entrepreneur,Emerging markets specialist
OrganizationIrvine Partners ltd

Rachel Irvine is a British South African journalist, entrepreneur and emerging markets specialist. [1]

Irvine is the founder and Chief executive officer of multinational marketing communications firm Irvine Partners[2]. The firm was founded in 2010 and was known then as Irvine Bartlett before rebranding in 2016.[3] Irvine Partners has  wholly owned offices in London, Cape Town, Johannesburg, Nairobi and Lagos.[4] The firm has specialist practice areas in corporate brand building, Crisis communication|crisis communications and disruptor brand building.[5]

Early Life

Irvine was born in 1976 in Vereeniging, South Africa to British parents. She attended Tygerhof Primary school in Cape Town, South Africa. She attended secondary school at Milnerton High School in Cape Town.  She later enrolled to study a Bachelor of Arts degree in English and Communications at University of South Africa.

Business Career

Irvine started her career as in journalism a News Reader and Editor for leading adult contemporary radio station Kfm 94.5|KFM. [6]

She was hired as a Reporter and Deputy Head of Sports for E.tv News|e.tv as part of the news launch team and then moved to London, working across a range of business channels for the Sky Television (1984–1990)|Sky TV business division as a Producer and Presenter for British Sky Broadcasting. During this time Irvine also was part of the team that launched the channel's travel channel [7]

In August 2002, Irvine joined the global business media fraternity as Head of Broadcast at FTSE 100 listed Reed Business Information (RBI).[6] Reed Business Information|RBI is a subsidiary to Reed International, a British corporate group comprising companies that publish scientific, technical and medical material, and legal textbooks; provide decision-making tools; and organise exhibitions. It operates in 40 countries and serves customers in over 180 nations.[8]


In 2013 Irvine started a food manufacturing business and restaurant called Bedouin Nomadic Cuisine.[9] The manufacturing business specialised in a range of organic Middle Eastern Cheese products called Strained yogurt|Labneh. [10]The cheese range was stocked by supermarket chain Checkers (supermarket chain)|Checkers. Irvine sold the business in 2016.[11]


  1. "African PR agency opens London office". PR Week.{{cite web}}: CS1 maint: url-status (link)
  2. "African PR Agency Irvine Partners Opens Doors In London". www.provokemedia.com. Retrieved 2020-08-21.
  3. "Irvine Bartlett rebrands". Fin24. Retrieved 2020-08-21.
  4. "African PR Agency Irvine Partners Opens Doors In London – PRovoke Media". London News. Retrieved 2020-08-21.
  5. "Irvine Partners | PR Company in South Africa, UK, Kenya & Nigeria". Irvine Partners. Retrieved 2020-08-21.
  6. 6.0 6.1 "Linkedin Rachel Irvine".{{cite web}}: CS1 maint: url-status (link)
  7. "Educate24 - UpSkill Articles". www.educate24.co.za. Retrieved 2020-08-21.
  8. "20-F". www.sec.gov. Retrieved 2020-08-21.
  9. "Bedouin fare finds new home". www.iol.co.za. Retrieved 2020-08-21.
  10. "Q & A with Bedouin Deli & Café". Food24. 2013-10-24. Retrieved 2020-08-21.
  11. "2OceansVibe Radio: Interview With Rachel Irvine of Bedouin Cafe & Deli". Irvine Partners. 2014-02-28. Retrieved 2020-08-21.

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